Empowering Mums: Celebrate Breastfeeding Awareness Week with Hello Charlie

Welcome to Breastfeeding Awareness Week! At Hello Charlie, we're passionate about supporting and empowering mums on their breastfeeding journey, and there's no better time to celebrate than during this important global campaign.

Let's Celebrate Breastfeeding Week

Did you know? Every year from 1-7 August, we join forces with a worldwide movement called World Breastfeeding Week (WBW). This dedicated week aims to raise awareness about the incredible benefits of breastfeeding—not just for babies but also for mothers, families, and society as a whole.

According to the World Alliance for Breastfeeding Action (WABA), World Breastfeeding Week (WBW) has a rich history dating back to 1992. It was first established to commemorate the 1990 Innocenti Declaration, a powerful document advocating for breastfeeding and child health. This global movement has tackled crucial themes, from healthcare systems and workplace support to the importance of community and scientific research. Since 2016, WBW has also been aligned with the Sustainable Development Goals, highlighting the vital role breastfeeding plays in a healthy and thriving world.

World Breastfeeding Week 2024

The theme for this breastfeeding week is particularly close to our hearts: "Closing the gap: Breastfeeding support for all." Breastfeeding offers countless advantages for both mother and baby, including enhanced immune function, cognitive development, and a strong bond.

However, the journey can be challenging, with obstacles like misinformation, lack of support, and societal pressures. At Hello Charlie, we're committed to empowering mothers with knowledge, encouragement, and easy access to resources so they can confidently breastfeed.

In this article, we'll explore the benefits of breastfeeding, from overcoming common challenges in the early days to nourishing your body and baby. We'll also discuss the vital role of community support because we believe we can create a sustainable and eco-friendly breastfeeding experience together. Join us as we celebrate breastfeeding and work towards a future where every mother feels supported and empowered on her breastfeeding journey.

What Are The Benefits of Breastfeeding?

Let's face it, being a new mum is no walk in the park. You're exhausted, your body is recovering, and this tiny human depends on you for everything. But guess what? Nature has your back! Breastfeeding isn't just a way to nourish your little one. It's a superpower that benefits both of you in incredible ways.

Nutritional Benefits

Breast milk is the ultimate superfood for your baby. Packed with the ideal mix of vitamins, protein, and fat, it's easy to digest and gives your little one everything they need to thrive.

Protection Against Infections, Diseases, and Illnesses

One of the standout benefits of breastfeeding is its ability to protect your baby from various illnesses and diseases. Breastfed babies have a reduced risk of developing asthma, obesity, type 1 diabetes, and sudden infant death syndrome (SIDS). They are also less prone to ear infections and gastrointestinal issues. Breast milk is also packed with antibodies that help defend your baby against viruses and bacteria, providing a natural shield against infections and promoting a healthier start in life.

Bonding With Your Little One

Breastfeeding isn't just about feeding. It's about creating a special bond with your baby, too. The skin-to-skin and eye contact and the release of oxytocin, often referred to as the 'love hormone ', during breastfeeding make your little one feel safe and secure, fostering a deep emotional connection. Think of it as cuddle time with a bonus – building a strong foundation for your baby's emotional well-being.

Health Benefits for Mums

Some studies suggest that breastfeeding can aid in losing pregnancy weight faster by burning extra calories. Additionally, it triggers the release of oxytocin, which helps the uterus return to its pre-pregnancy size and reduces uterine bleeding after birth. Skin-to-skin contact and immediate breastfeeding after birth are recommended for these reasons. Breastfeeding not only provides immediate health benefits for the mother but also offers long-term protection. It can lower the risk of developing breast and ovarian cancers, type 2 diabetes, and high blood pressure.

Overcoming Common Breastfeeding Challenges

Breastfeeding can be a beautiful experience, but it comes with its challenges. With the right approach, many common issues can be managed effectively.

Latching Problems

Getting that latch right is one of the most common hurdles new mums face. A bad latch can hurt, which might mean your little one isn't getting enough milk. Whether it's a shallow latch, tongue tie, or just plain positioning problems, it can leave you feeling sore and stressed.

Don't worry, you're not alone! You can try many techniques, like different breastfeeding positions like the football hold, cross cradle hold or using a nipple shield for some relief. If you continue to struggle, a lactation consultant can be a lifesaver. They're breastfeeding experts and can show you the ropes. Additionally, using nursing covers can enhance comfort and privacy during this process.

Sore Nipples

Sore nipples are a frequent hurdle for new breastfeeding mums. Improper latching is often the culprit, leading to discomfort and even cracked nipples. To prevent this, ensure your baby takes in a wide portion of the areola, not just the nipple. Experimenting with different breastfeeding positions can also help distribute pressure evenly.

If soreness persists, consult a lactation expert to address underlying issues. Remember, while mild discomfort is normal, severe or persistent nipple pain is not. Seeking help from a lactation consultant can prevent further complications and ensure a comfortable breastfeeding journey.

Breastfeeding Essentials

For relief, Lanolin nipple cream/balm, gel ice packs, and supportive nursing pads can help manage leaks and keep you comfortable. Using nursing bras with nursing pads are game changers!

Low Milk Supply

Are you feeling like you're not producing enough milk? Low milk supply can be triggered by factors like inadequate breastfeeding frequency, poor latch, or even certain medical conditions like hormonal imbalances or previous breast surgeries. Stress, fatigue, and insufficient fluid intake or calories can also play a part. To combat this, try nursing frequently and ensure you’re staying hydrated and well-nourished. Foods such as oats, fennel, and fenugreek help boost your milk production. Also, keep a water bottle within arm’s reach, and consider sipping on herbal teas that support lactation.

The Role of Diet and Hydration in Breastfeeding

When breastfeeding, it's essential to take care of your body to support both you and your baby. It's crucial to stay hydrated by drinking plenty of water throughout the day. While herbal teas like fenugreek and fennel have been used to boost milk supply, it's best to consult your healthcare provider before trying them.

To keep your body nourished, aim for a diverse range of foods to get the nutrients you need. This includes iron rich options like lean meats, beans, and fortified cereals, which can help combat fatigue and prevent anemia. Calcium packed foods like dairy, leafy greens, and plant based milk alternatives are essential for bone health. Protein in lean meats, eggs, nuts, and legumes is crucial for tissue repair and immune function. Remember to also include healthy snacks, such as nuts, fruits, and yoghurt, to provide quick energy and essential nutrients to keep you going.

Managing the Breastfeeding Experience

Creating a comfortable and supportive environment can significantly enhance your breastfeeding journey. Comfortable positions are crucial. You can experiment with various breastfeeding positions to find what suits you and your baby best.

The football hold, side lying position, and cradle hold are popular and can make feeding more enjoyable and less stressful. Using breastfeeding tools like breast pumps, whether manual or electric, can also be a game changer. These breastfeeding products offer flexibility in feeding schedules and help maintain a steady milk supply, making life easier for mums who need to express milk regularly.

 

To address physical discomfort, breastfeeding must haves like gel based ice packs can provide much needed relief for engorged breasts or sore nipples. These breastfeeding essentials can also help soothe any postpartum discomfort. When it comes to expressing milk, opt for feeding bottles that are BPA free and made from sustainable materials, such as medical grade silicone or glass bottles. These choices ensure your baby's safety and contribute to a healthier planet.

Natural Skincare for Mums and Bubs

The delicate balance of breastfeeding deserves gentle care. Both you and your baby's skin change during this particular time, making it crucial to choose products that nourish without irritating. Opt for skincare products infused with nature's goodness, like shea butter, calendula, and chamomile. These natural components help soothe, hydrate, nourish and protect, creating a comforting shield for your skin.

It's also important to remove harsh chemicals, synthetic fragrances, and unnecessary additives from your skincare routine. Gentle, natural skincare options can provide essential moisture and protection, allowing you to focus on the joy of breastfeeding without causing any adverse reactions.

Breastfeeding Support Networks and Communities

Breastfeeding can be challenging, but the support of family, friends, and the community can make all the difference. Joining a breastfeeding support group is a great way to find encouragement and practical advice from other mums who understand what you're going through. The Australian Breastfeeding Association (ABA) has excellent resources and networks to connect you with like minded parents, providing a safe space to share experiences and tips.

Lactation consultants are another valuable resource for mums facing specific breastfeeding issues. These professionals, who often work in hospitals, child health services, or private practice, hold an International Board Certified Lactation Consultant (IBCLC) qualification and offer personalised guidance for a fee. Unlike volunteer breastfeeding counsellors from ABA, lactation consultants can provide targeted support to address more complex problems. To find an IBCLC qualified lactation consultant, check out the Lactation Consultants of Australia and New Zealand directory.

Eco-Friendly Baby Care

Caring for a newborn is a beautiful journey filled with tender moments. Beyond the essential bond formed through breastfeeding, consider incorporating eco-friendly choices into your baby's world. Opting for eco-friendly nappies is a practical step toward a greener future. These nappies are designed to be gentle on your baby's skin while minimising environmental impact. By choosing biodegradable or responsibly sourced materials, you help contribute to a healthier planet for your little one to grow up in.  

GOTS certified organic cotton products also offer a safe and sustainable choice for your baby's wardrobe and beyond. From clothing and bibs to soft toys and other fabric based toys, these items are produced without harmful chemicals, ensuring both your baby's well being and the preservation of our planet.

By embracing eco-friendly baby care, you're not just nurturing your child but also playing a crucial role in cultivating a love for our environment that will shape future generations.

Nurturing Bonds, Empowering Mums

Breastfeeding is a remarkable journey filled with both challenges and rewards. By understanding the benefits, overcoming challenges, maintaining a healthy diet, and seeking support, you can make this journey smoother and more enjoyable.

At Hello Charlie, we’re here to support you every step of the way. You can visit us for more tips and resources to help you during Breastfeeding Awareness Week and beyond. Happy World Breastfeeding Week, mums!